
Color Technology Sharing | How to Maintain Consistent and Predictable Color Quality
Shelby Sapusek, Chief Marketing Officer of ColorCasters, LLC, said: One way to achieve consistent and predictable color quality on a printer is to calibrate the printer and create a custom ICC profile for it. But the work doesn't stop there. To maintain consistent and predictable color quality, you need a verifiable color management strategy centered on process control.
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Color Management Technology Sharing | Color Accuracy and Consistency
When all the final product packaging is placed together on the shelf, it's a crucial moment for a brand. Do the stand-up pouches, outer packaging bags, and corrugated POP displays match? How close is the color to its standard?
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Case Study | How to Manage Diverse Brand Colors?
What happens when you manage more than 2,000 brand colors in a complex global packaging supply chain? While creating a new color might seem easier than digging through a database or a color reduction binder to find the closest match, problems arise when you're faced with a huge, unwieldy library.
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Technical Sharing | Color Management in Printing and Packaging
Prepress work is a unique challenge. Even if your color workflow is tight, everything can fall apart if the client's files are not color-managed. You receive a file that a client claims is ready for print, but when you open it on your computer, the colors don't look right at all. You cannot send it to print without certainty, because if it's wrong, you will be hit with wasted time and materials.
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Industry News | X-Rite's Graphic Arts Standard XRGA
Many printing plants use more than one color measurement instrument, especially for cross-media color reproduction. However, if you have ever measured the same color using different instruments, you may have noticed that the numbers don't always match. Spectrophotometers measure color by capturing the ratio of reflected or transmitted light from a sample surface and comparing it to a known reference standard. The result is the spectral fingerprint of that color. However, because the calibration standards and reference databases vary slightly between different models and manufacturers, the same color sample can produce different spectral fingerprints.
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Color Guide | How the PANTONE® Extended Gamut Guide helps printing
Extended gamut printing is becoming increasingly popular in the printing industry. With Pantone's new Extended Gamut Guide, printers and designers can get a visual guide to help predict how likely a match will be when they use a 7-color process instead of spot inks. The Extended Gamut Guide helps printers visually understand how Pantone spot and 4-color process colors translate to 7-color printing. See some of the benefits of fixed palette printing and how to use the Pantone Extended Gamut Guide to achieve them.
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