Technical Information

From professional designers’ monitors to electronic price tags in supermarkets and retail stores, from cinema-quality giant screens to the smartphones we hold in our hands—display screens have long been deeply integrated into every aspect of work and life. Yet, color performance varies dramatically across different brands and screen types. For manufacturers who strive for quality and users who place great importance on experience, accurate color reproduction and stringent consistency control have become critical requirements.

Today, we’ll focus on several typical industry scenarios to see how X-Rite’s professional color measurement solutions can help tackle the challenges of display color management and ensure that “what you see is what you get.”

Pain point: Electronic price tags are rapidly replacing traditional paper labels, bringing convenience to inventory management and information updates. However, issues such as inaccurate screen colors and noticeable color differences between batches of housings not only undermine brand image but also pose challenges to standardized production.

Esko Solution:

Screen Color Accuracy: Using the i1 Pro3 spectrophotometer in conjunction with professional software, we precisely measure key parameters such as reflectance, brightness, hue, and saturation of the screen under various color modes to evaluate its color accuracy.

Consistency in Shell Color: Using the Ci6x portable colorimeter, we quickly measure the ΔE color difference of the shells, easily identifying any color deviations and ensuring strict control over the visual color consistency of products from different batches.

Pain point: The seams between spliced screens are becoming increasingly narrow, delivering a stunning visual effect when the screen is on. However, when the screen is off, the subtle differences in the base colors of individual screen units—such as dark gray versus light gray—become glaringly apparent, creating a noticeable “jigsaw puzzle” effect that detracts from the overall aesthetic appeal.

Esko Solution:

Scientific arrangement for visual fluidity: Use an eXact or Ci6x spectrophotometer to measure the black-screen background color of each individual display panel. Then, arrange and install the panels according to the magnitude of the measured color differences—placing the panels with the smallest color deviations next to each other. In this way, even if slight differences do exist, the overall color transition will appear more linear and seamless, significantly reducing any sense of visual discontinuity.

Pain point: As the screen most frequently used in daily life, the display quality of mobile phones receives considerable attention. When the phone is turned off and the screen is dark, is the “pure black” consistent across all units? Do the screen’s inherent light transmittance and haze levels (which affect clarity and color performance) meet the required standards? These factors need to be rigorously controlled from the R&D stage onward.

Esko Solution:

Reflectance Measurement (Screen Color & Consistency): The Ci7x00 series desktop spectrophotometer or the Ci6x portable spectrophotometer are ideal choices for measuring screen reflectance color data and reflectance values, as well as for conducting stringent color difference control.

Transmission Measurement (Light Transmittance): We recommend using the Ci7800 or Ci7600 desktop spectrophotometer to precisely measure the light transmittance and haze of mobile phone touchscreens, ensuring clear display and rich colors.

Pain point: What do professionals such as photographers and designers fear most? Color distortion on screens! After painstakingly adjusting an image, it ends up looking completely different on other devices—or worse, they can’t even determine whether their own device meets industry-standard color profiles (such as sRGB or Adobe RGB).

Esko Solution:

Software-Hardware Coordinated Calibration: The i1 Pro3 Color Calibration Suite is an industry benchmark. It performs professional calibration by precisely measuring key parameters such as the device’s white point, Gamma curve, contrast, and RGB balance, and then generates an ICC profile file. By loading this file into your operating system (Windows or Mac), you can achieve accurate color reproduction on your display device.

Calibration Verification and Reporting: After calibration, the same measurement tools can be used to objectively evaluate the device’s color accuracy and screen uniformity, and generate a professional inspection report, ensuring that the device remains in optimal condition at all times.

And that’s not all... The applications of displays extend far beyond the scenarios mentioned above. No matter which industry you’re in, as long as your work involves precise control and consistent management of screen colors—whether in R&D, production, or quality control—X-Rite’s professional color measurement solutions can deliver significant value.

Struggling with screen color issues? Looking to achieve more accurate color reproduction?

Let us know—our color experts will tailor the most suitable measurement and control solutions just for you, helping you bring out precise colors! 🚀🚀🚀